Do You Followup & Follow Through?
I thought I would talk about something that is kind of disappearing everywhere, and that something is customer service.
When I took my first job in retail just after college, I was fortunate enough to be trained on the importance of customer service from the outset, because it was pointed out to me that you will never retain a customer with poor service.
And that may be obvious, but for many it is not.
I applied this approach throughout my life, whether it was the franchise business, the HR business, the real estate investing business, the coaching business or the network marketing business.
I built more clientele and customers by establishing a relationship with them first and then providing them with the best customer service possible.
I had an edge that the others didn’t. And that is why I retained my customers and did not lose them.
And that’s why I am a customer of Nordstroms as well as many other organizations. The customer service is excellent, not to mention their products.
“The secret to success is to treat all customers as if your world revolves around them.” – Author Unknown
But in today’s world, there is a lot of poor customer service everywhere.
So if we get poor service from a representative, do we go back? You may but I never do.
As an example, I had an insurance agent who sold me a plan and I have not heard from her since. No follow up. Nothing. Do you think I would buy another plan from her or recommend her to anyone. Not in this lifetime!
To me follow up and follow through is the most important aspect of customer service you can do.
“Diligent follow up and follow through will set you apart from the crowd and communicate excellence.” – John C. Maxwell
Why? Well for one thing it makes them feel important. It shows you care. It reestablishes the relationship and gives you the chance to strengthen it.
It provides an opportunity to correct any issues with your product or service and finally it allows you to provide an update on your business.
All of this sets you apart from the others.
I have a schedule to follow up and follow through with my customers and clients on a regular basis. It is vital to my business and I teach all my team members this process as well.
So don’t be one of those people who does not provide quality customer service.
Treat your customers as the most important people in your business and follow up with them regularly.
Tell me more about how you followup and follow through. I’d love to hear from you!