Spring Cleaning: 10 Steps to Refreshing your Business

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It’s that time of year!  You’re probably spending some time cleaning out that dreaded closet and updating your garden, but are you also spending time refreshing your business?

In the spring, many of us get this urge to clean up, de-clutter, refresh and start new. Carrying this desire over to your business will help you continually grow and find new opportunities, so your business will become more lucrative and you can make that dream freedom lifestyle a reality.

Evaluate your Progress

First, take a few minutes to evaluate your progress in the last few months, year or even few years. Look at what you have accomplished, how your business has grown, how your income has increased and what opportunities you have taken advantage of.

This simple step paves the way for more growth and opportunities. It’s also important to take some time to appreciate our efforts and how far we’ve come in the world of business ownership or network marketing.

Revisit your Goals

A recent study found that 45 percent of us make New Year’s resolutions, but only 8 percent of us are successful in achieving them. Right now, the excitement and ambition you had when you made your goals could be waning, so take this opportunity to revisit them.

Look at what you wanted to achieve this year and evaluate what you are doing to make that happen. It’s not too late to make some changes or renew your resolutions so you’ll be successful.

Ponder your “Why” and Realign with your Purpose

As you think about your goals and renew your efforts to achieve them, ponder your “why.” What is it that makes you want to keep doing what you do? Whether you were inspired to start a home-based business so you could have more time with your family and travel the world or so you could make more money and dedicate more of your life to your hobbies, define what your “why” is.

Then, make sure that driving force is still your focus and realign yourself with why you started your business in the first place.

Consider your Processes

It’s so easy to get caught up in business processes. Keeping up with accounting, doing expense reports, preparing proposals, holding weekly team meetings and other tasks are necessary to the success of your business, but they should be used effectively to help you grow.

Consider your processes to make sure they are helping you reach your goals and reach your fullest potential. Change procedures and even eliminate things as needed to streamline your business.

Reenergize your Team

This spring, reenergize your team so you can all work in the same direction for better results. If you feel you’re stuck in a rut, hold a special meeting, have a brainstorming session, host a company party or simply change the way you do things to bring greater purpose to your team’s work. When your team is energized and unified, your business will thrive.

Update your Website

When was the last time you updated your website? Analyze your site and find areas that need to be updated to reflect your current brand, products, services, mission and business.

This step often gets neglected, but it’s an important one because your website is your online storefront. It tells people about who you are and what you can do for them, and can help you grow your business.

Reconsider your Social Media Use

This is also a good opportunity to reconsider your social media use to make sure you are using the sites that will help you reach potential customers, are posting frequently and are sharing content that will support your goals.

Check for engagement, referral traffic and an active community. If your social media presence is lacking, try a new strategy to breathe new life into it.

Make Passive Income a Priority

One of the best parts of owning your own business is the opportunity to earn passive income, or income you earn repeatedly over a long period of time for a single piece of work or investment.

As you look for ways to grow your business, consider this option and find ways you can work passive income opportunities into your current business. The time you spend on this step will have major payoffs.

Renew Networking Efforts

This spring, renew your networking efforts so you can connect with other professionals, potential customers and others who could help your business grow. Finding informal mentors, getting advice from others and forming relationships with people in your market is an extremely valuable practice and will help your business in countless ways.

Reconnect with people you already know over lunch, attend a conference, go to a networking event or network with people online to reach out and meet new people.

Reach out for Help in Specialized Areas

Finally, remember that you don’t have to do it alone. Reach out to other business owners for advice and bring on new team members with specific skills as your business grows. Working with someone who is an expert in an area you don’t know much about can open new doors for your business.

I help all kinds of business leaders grow their businesses, create strategic plans and reach their goals. If you’re interested in learning more about how you can revamp your business or earn more money, contact me.

About the author 

Deborah MacDonald

After almost 25 years as an entrepreneur, I continue to grow my business, my passive income streams and my wealth. And now I mentor others on their wealth journeys by teaching them how to fund their own freedom lifestyle.

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